Nascent Ideas


(Non)Advert
August 18, 2007, 12:30 pm
Filed under: Art, Design, Film, Inspiration, Modernism, Pop Culture, Video

You may be aware that Sau Paulo has removed the majority of it’s street advertising (all outdoor billboards and even the majority of shop fronts) but SKY has managed to turn this into an advert for it’s movie channels. One of the best adverts i’ve seen for a long time, it’s poignant and the song from Willie Wonka fits perfectly. The fact that they’ve only put a very small strap line at the end works beautifully too. Via Creative Review

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